Consumer Insights amp Strategy Manager - Alternative Protein

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Job Information

Tyson Foods

Consumer Insights & Strategy Manager - Alternative Protein

in

Chicago

Illinois

Successful applicants for this position must be fully vaccinated against COVID-19 as a condition of employment. Vaccine verification will be required by October 1, 2021 for Corporate based team members and by November 1, 2021 for Plant and Warehousing based team members.

Los solicitantes seleccionados para este puesto deben estar completamente vacunados contra el COVID-19 como condición de empleo. La verificación de la vacuna se requerirá para el 1 de octubre de 2021 para los compañeros de equipo con base en la sede (corporativa) de la empresa y para el 1 de noviembre de 2021 para los compañeros de equipo en las plantas y almacenes.

Job Details:

SUMMARY:

The Manager, Consumer Insights will lead the development and execution of the consumer learning agenda for Alternative Protein within the Tyson Prepared Foods organization. They will work collaboratively with Marketing and other cross-functional partners (sensory, analytics, R&D) to leverage consumer insights to drive Alternative Protein brand growth and communications and packaging excellence, and ensure that brand strategy is grounded in consumer understanding. This individual will report into the Associate Director, Consumer Insights.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Demonstrate holistic thinking strategic agility and leadership with all levels of the organization.

Lead the consumer learning agenda to address business objectives.

Collect analyze and synthesize consumer learning to tell a cohesive and actionable story.

Execute primary research and source syndicated scanner and panel data when relevant.

Provide Consumer Insight leadership with cross-functional teams providing strategic partnership with Innovation Marketing, R&D, Sales, on-site suppliers, agencies, and consultants.

Manage external suppliers to execute research projects efficiently.

Effectively manage consumer insights budget to proactively address both immediate and forward-looking strategic needs.

Communicate consumer insights in a clear and concise manner both through written and verbal communication.

Pilot, evaluate, and adopt new research approaches that yield agility, cost-savings, and leverage new technologies

REQUIREMENTS:

EDUCATION: Bachelor's Degree in Marketing, Psychology, Marketing Research, or related field required. Master's Degree preferred.

5 plus years of relevant experience preferably on manufacturer-side and with a branded consumer-packaged-goods company or combination of supplier-side and manufacturer-side experience.

Knowledge of the Foodservice space a plus

Advanced PC skills using Microsoft Office products.

Demonstrated success in leveraging consumer insights to drive business results.

Must be able to develop objective point-of-view be seen as strategic thought leader on team and build constructive rapport with internal clients and outside research suppliers.

Excellent planning and project management skills.

Strong knowledge of marketing and market research fundamentals including experimental design and statistics.

A highly motivated leader eager to learn with the ability to devise an effective solution in unstructured situations.

Relocation Assistance Eligible:

No

Work Shift:

1ST SHIFT (United States of America)

Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.

Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.

CCPA Notice. If you are a California resident, and would like to learn more about what categories of personal information we collect when you apply for this job, and how we may use that information, please read our CCPA Job Applicant Notice at Collection, click here (https://www.tysonfoods.com/sites/default/files/2020-07/CCPA applicant notification.pdf) .

Successful applicants for this position must be fully vaccinated against COVID-19 as a condition of employment. Vaccine verification will be required by October 1, 2021 for Corporate based team members and by November 1, 2021 for Plant and Warehousing based team members.

The vaccines against COVID-19 are free for new hires and are accompanied by a cash incentive for eligible non-corporate based hires. Readily available at select sites.

Our team members make the difference. If you are ready to grow your career with an industry leader and want to positively impact the team and community around you, then join us in helping us in raising expectations.Join us on the journey.

At Tyson, we are raising expectations for how much good people can do. Our Talent Strategy is to Attract, Grow, Reward and Retain the best talent, and we believe that our Culture is the connecting thread that drives that strategy!

We strive to be a talent magnet to establish a reputation for being a talent rich organization where team members can grow their career while growing the business.

We are a high performing organization where team members are rewarded (Pay, Benefits and Recognition) for their contributions, and given the opportunity to support and/or volunteer with programs that help Tyson make a lasting social impact in the communities where we live and work.

To learn more about our culture, please read Our Purpose (http://www.tysonfoods.com/who-we-are/our-story/purpose-values) .

Tyson Foods, Inc. is an Equal Opportunity Employer. If you are unable to apply for career opportunities through use of this site due to an impairment or disability, please contact (479) 290-5000 for further assistance.

Company info

Tyson Foods, Inc.
Website : https://www.tysonfoods.com/