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Job Details

Group Product Marketing Manager Competitive Strategy Portworx

Company name
Pure Storage

Location
, CA, United States

Employment Type
Full-Time

Industry
Manager, Marketing, Product Management

Posted on
Jun 27, 2022

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Profile

Group Product Marketing Manager, Competitive Strategy, Portworx

at Pure Storage

US- remote

BE PART OF BUILDING THE FUTURE.

What do NASA and emerging space companies have in common with COVID vaccine R&D teams or with Roblox and the Metaverse?

The answer is data, -- all fast moving, fast growing industries rely on data for a competitive edge in their industries. And the most advanced companies are realizing the full data advantage by partnering with Pure Storage. Pure’s vision is to redefine the storage experience and empower innovators by simplifying how people consume and interact with data.

With 9,000 customers including 50% of the Fortune 500, we’ve only scratched the surface of our ambitions

Pure is blazing trails and setting records:

For eight straight years, Gartner has named Pure

a leader in the Magic Quadrant

Our customer-first culture and unwavering commitment to innovation have earned us a certified

Net Promoter Score in the top 1% of B2B companies globally

Industry analysts and press

applaud Pure’s leadership

across these dimensions

And, our 4,000 employees are emboldened to make Pure a faster, stronger, smarter company as we go

If you, like us, say “bring it on” to exciting challenges that change the world, we have endless opportunities where you can make your mark.

Pure Storage Acquired Portworx in October 2020, Creating the Industry's Most Complete Kubernetes Data Services Platform for Cloud Native Applications.

This acquisition represents Pure’s largest to date and our deeper expansion into the fast-growing market for multi-cloud data services to support Kubernetes and containers.

Press Release - September 16, 2020

SHOULD YOU ACCEPT THIS CHALLENGE...

As a Group

Product Marketing Manager

responsible for

Portworx

, you will develop and execute our competitive strategy for Pure’s Cloud Native business Unit. We are looking for an extremely technical and business savvy leader to deliver competitive intelligence, competitive positioning, field/partner enablement and technical benchmarking against vendors in the cloud native ecosystem. A deep understanding of alternate deployment choices to Portworx that address real customer use cases and challenges is important for success in this role; as we help the world’s biggest brands and companies simplify and build a data platform for their modern applications.

This role reports into the Director of Product Marketing for Portworx and has the primary responsibility for evangelizing the competitive positioning of Portworx, as part of Pure’s cloud native solutions. It would be up to this individual to drive market awareness and adoption of the Portworx portfolio by developing technical and innovative content from a competitive positioning standpoint. The ideal candidate for this role will demonstrate an understanding of the modern cloud native stack (Kubernetes, open-source data services, CSI storage plugins, etc.), modern data protection, and be able to translate them into relatable, consumable content for customers as well as Pure’s sales teams. This is a highly cross-functional role where you will collaborate with other product marketing leads, product management, technical marketing, demand generation, sales, and corporate marketing to build and execute the competitive strategy for the entire Portworx portfolio. You will:

Build competitive strategy and competitive programs including sales enablement for cloud native specialists, core sellers and partners; and lead the competitive intelligence and positioning efforts for Portworx.

Be an evangelist in the cloud native events and space for the entire Portworx portfolio, which includes our solutions for data management, data protection, database-as-a-service and disaster recovery.

Channel the voice of the customer—understand the pain points and aspirations of the target buyer and user personas.

Work closely with product management and technical marketing teams to translate the technical vision into competitive differentiation, as new products/services are introduced.

Create, define, and own the competitive content machine for the entire Portworx portfolio. Communicate key research findings to internal stakeholders, through presentations, key CI assets such as battlecards, objection handling guides, competitive positioning guides and sales play books.

Work closely with the demand generation, events, and field marketing teams to ensure that competitive collateral is strong and available for field and partner teams.

Show your creative flair with visual representation of competitive intelligence and competitive positioning messages and create the “aha” moment for your audience.

WHAT YOU’LL NEED TO BRING TO THIS ROLE (Qualifications)

12 years of experience in a product marketing, technical marketing, solution architect or product management role for Cloud or SaaS products.

Demonstrated success in competitive positioning, competitive intelligence, competitive strategy and leading field/partner enablement programs is key.

Recognized as a strong technical evangelist and content writer in the cloud native world

Strong aptitude for translating technical differentiators into competitive positioning materials, while also have the technical chops to conduct benchmarking against competitors cloud native platforms

The desire to redefine the benchmark for excellence, be part of something big and learn as much as you can in the process

Strong domain experience within the Kubernetes ecosystem or modern Databases

Knowledge of key target audience: DevOps, Kubernetes, cloud architects, SREs, and IT infrastructure managers

MS degree or equivalent in a STEM field

Pure Storage applies a geographic based pay structure depending on an employee’s location. For applicants located in Colorado (as required by SB19-085):

The annual minimum base salary range is: $129,000 - $194,000. This role may be eligible for incentive pay and/or equity.

US Benefits Summary

#LI-REMOTE

BE YOU—CORPORATE CLONES NEED NOT APPLY.

Pure is where you ask big questions, think differently, and make an impact. This is not just a job, but a place where you have a voice and can accelerate your career. We value unique thoughts and celebrate individuality, and with ample opportunity to learn, develop yourself, and expand into different roles, joining Pure is an investment in your career journey.

Through our Pure Equality program, which supports a flourishing field of employee resource groups, we nourish the personal and professional lives of our team members. And our Pure Good Foundation gives back to local and global communities through volunteering and grants.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.

PURE IS COMMITTED TO EQUALITY.

Research shows that in order to apply for a job, women feel they need to meet 100% of the criteria while men usually apply after meeting about 60%. Regardless of how you identify, if you believe you can do the job and are a good match, we encourage you to apply.

Pure is proud to be an equal opportunity and affirmative action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

If you need assistance or an accommodation due to a disability, you may contact us at

TA-Ops@purestorage.com

APPLICANT & CANDIDATE PERSONAL INFORMATION PRIVACY NOTICE.

If you're wondering how or why Pure collects or uses information you provide, we invite you to check out our

Applicant & Candidate Personal Information Protection Notice

DEEMED EXPORT LICENSE NOTICE.

Some positions may require a deemed export license for compliance with applicable laws and regulations. Please note: Pure does not currently sponsor deemed export license applications so we are unable to proceed with applicants requiring stated sponsorship.

PURE’S COMPLIANCE WITH THE U.S. GOVERNMENT COVID-19 MANDATE

In accordance with Pure’s policies, current and anticipated federal regulations, and our ongoing commitment to prioritizing the health and well-being of our employees, partners, and customers, and the community at large, where permitted by law, all Pure employees and contractors working in the United States are expected to be fully vaccinated against COVID-19 prior to your start date.

Should you require an exemption for medical or religious reasons, you must initiate Pure’s exemption request process which will determine if an exemption can be granted in accordance with applicable local, state, and/or federal law.

Company info

Pure Storage
Website : http://www.purestorage.com

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