Sr. Product Marketing Manager

Profile

About UsAon Digital Client Solutions is a fast-growing organization within Aon, responsible for distributing insurance solutions to small businesses and individuals through an innovative, unique ‘high tech, high touch’ data led, digital model that demonstrates Aon’s product capabilities, relationships and global scale. Aon is the leading global professional services firm providing a broad range of risk, retirement and health solutions with 50,000 colleagues in 120 countries. CoverWallet is the cornerstone of Aon Digital Client Solutions, founded in 2015 to reinvent the $100 billion small business insurance industry by using data, design, and technology.What your day will look like:As a Senior Product Marketing Manager, you will drive go-to-market strategies including targeting, product positioning, value proposition, and marketing channels to take new products and solutions to market. You will work closely with Business, Product, Broking, Sales Operations, and Marketing & Communications teams.You should have proven experience developing and delivering high-quality Marketing plans, be able to think analytically as well as creatively, and have excellent follow-up and execution skills. The ideal candidate will have the ability to collect and analyze market trends, produce high-quality value propositions and results at speed, lead multiple projects, and creatively support and enable the business.What we offer you:A total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.The salary range for this position is $95,000 to $130,000 annually. This salary range is an estimate and the actual salary will vary based on the applicant's education, experience, skills, and abilities, as well as internal equity and alignment with market data. The salary may also be adjusted based on the applicant's geographic location.Essential job functions:Develop Product Marketing plan outlining Marketing objectives and opportunities, target audience, value proposition, new and existing channels, and roadmapDefine and implement our go-to-market approach activating paid, owned, earned, and shared channels in collaboration with other MarCom teams (Online Acquisition, Partnerships, CRM, Comms & Content)Work on foundational messaging and positioning, align with key senior leaders, and ensure consistency across touchpointsOwn the creation of customer-facing content, such as presentations, one-pagers, website copy, demo videos, and other assets as needed (with creative agency support)Project management and coordination of go-to-market plan with all MarCom subject areas; ensure teams are up-to-date on information and progress and find common grounds across teamsCollaborate on initiatives and work to provide teams with creative assets requiredKeep track of project results and proactively look for opportunities for improved performanceSkills and experience that will lead to success:Education:Bachelor’s degree in Marketing or a related field5 years of Product Marketing experience, B2B tech preferredTechnical:Proficient in MS Office & Google suite of productsA strong writer that can distill complex concepts and topics and write with the customer in mindProficient with Project Management tools (e.g. Monday.com)Professional:Experience developing positioning and messaging campaigns, preferably B2B or Insurance or TechExperience driving end-to-end go-to-market planning and executionAbility to gather and reveal audience and industry insights through strong analytical skills, external customer research, and internal input to help shape Product Marketing strategyExecutive level presentation skills; able to communicate effectively and present ideas to internal and external senior leaders to establish rapport, energize and influenceExamples of Product Marketing assets you have produced Consistent track record of setting and accomplishing goals with clear targets, resources, timelines, and budgetsExperience owning metrics - be comfortable tracking and reporting out on goals, measuring performance, and identifying optimization opportunitiesAdept at and enjoy partnering cross-functionally across teams. How we support our colleagues  In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself.  We offer a variety of working style solutions, but we also recognize that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working! Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued. Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.   Aon provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status.  Aon is committed to a diverse workforce and is an affirmative action employer. People with criminal histories are encouraged to apply.  We provide individuals with disabilities reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment in accordance with applicable law. Please contact us to request an accommodation on ReasonableAdjustments@Aon.com Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.     #LI-CC1#LI-HYBRID   2523669,qualifications:UNAVAILABLE,responsibilities:About UsAon Digital Client Solutions is a fast-growing organization within Aon, responsible for distributing insurance solutions to small businesses and individuals through an innovative, unique ‘high tech, high touch’ data led, digital model that demonstrates Aon’s product capabilities, relationships and global scale. Aon is the leading global professional services firm providing a broad range of risk, retirement and health solutions with 50,000 colleagues in 120 countries. CoverWallet is the cornerstone of Aon Digital Client Solutions, founded in 2015 to reinvent the $100 billion small business insurance industry by using data, design, and technology.What your day will look like:As a Senior Product Marketing Manager, you will drive go-to-market strategies including targeting, product positioning, value proposition, and marketing channels to take new products and solutions to market. You will work closely with Business, Product, Broking, Sales Operations, and Marketing & Communications teams.You should have proven experience developing and delivering high-quality Marketing plans, be able to think analytically as well as creatively, and have excellent follow-up and execution skills. The ideal candidate will have the ability to collect and analyze market trends, produce high-quality value propositions and results at speed, lead multiple projects, and creatively support and enable the business.What we offer you:A total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.The salary range for this position is $95,000 to $130,000 annually. This salary range is an estimate and the actual salary will vary based on the applicant's education, experience, skills, and abilities, as well as internal equity and alignment with market data. The salary may also be adjusted based on the applicant's geographic location.Essential job functions:Develop Product Marketing plan outlining Marketing objectives and opportunities, target audience, value proposition, new and existing channels, and roadmapDefine and implement our go-to-market approach activating paid, owned, earned, and shared channels in collaboration with other MarCom teams (Online Acquisition, Partnerships, CRM, Comms & Content)Work on foundational messaging and positioning, align with key senior leaders, and ensure consistency across touchpointsOwn the creation of customer-facing content, such as presentations, one-pagers, website copy, demo videos, and other assets as needed (with creative agency support)Project management and coordination of go-to-market plan with all MarCom subject areas; ensure teams are up-to-date on information and progress and find common grounds across teamsCollaborate on initiatives and work to provide teams with creative assets requiredKeep track of project results and proactively look for opportunities for improved performanceSkills and experience that will lead to success:Education:Bachelor’s degree in Marketing or a related field5 years of Product Marketing experience, B2B tech preferredTechnical:Proficient in MS Office & Google suite of productsA strong writer that can distill complex concepts and topics and write with the customer in mindProficient with Project Management tools (e.g. Monday.com)Professional:Experience developing positioning and messaging campaigns, preferably B2B or Insurance or TechExperience driving end-to-end go-to-market planning and executionAbility to gather and reveal audience and industry insights through strong analytical skills, external customer research, and internal input to help shape Product Marketing strategyExecutive level presentation skills; able to communicate effectively and present ideas to internal and external senior leaders to establish rapport, energize and influenceExamples of Product Marketing assets you have produced Consistent track record of setting and accomplishing goals with clear targets, resources, timelines, and budgetsExperience owning metrics - be comfortable tracking and reporting out on goals, measuring performance, and identifying optimization opportunitiesAdept at and enjoy partnering cross-functionally across teams. How we support our colleagues  In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself.  We offer a variety of working style solutions, but we also recognize that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working! Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued. Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.   Aon provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status.  Aon is committed to a diverse workforce and is an affirmative action employer. People with criminal histories are encouraged to apply.  We provide individuals with disabilities reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment in accordance with applicable law. Please contact us to request an accommodation on ReasonableAdjustments@Aon.com Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.     #LI-CC1#LI-HYBRID  ,skills:UNAVAILABLE,workHours:UNAVAILABLE,jobBenefits:UNAVAILABLE,datePosted:2023-02-14T21:41:00 0000,employmentType:FULL_TIME,educationRequirements:UNAVAILABLE,salaryCurrency:USD,baseSalary:{@type:MonetaryAmount,currency:USD,value:{@type:QuantitativeValue,value:0,minValue:0,maxValue:0,unitText:YEAR}},validThrough:2024-02-14T21:42:35.000Z,industry:UNAVAILABLE,hiringOrganization:{@type:Organization,name:Aon Corporation,sameAs:https://jobs.aon.com,logo:https://assets.jibecdn.com/prod/aon/0.0.50/assets/brands/https://aon.icims.com/icims2/servlet/icims2?module=AppInert&action=download&id=1134557&hashed=154379},jobLocation:{@type:Place,address:{@type:PostalAddress,addressLocality:New York,addressRegion:New York,streetAddress:165 Broadway
One Liberty Plaza,postalCode:10006,addressCountry:United States}}}

Company info

Aon PLC.
Website : http://www.aon.com