Company name
Vonage Marketing LLC.
Location
San Francisco, CA, United States
Employment Type
Full-Time
Industry
Manager, Marketing, Operations
Posted on
Oct 03, 2022
Profile
Senior Marketing Operations Technology Manager
at Vonage
San Francisco, CA, USA
Vonage Marketing Mission
We are a highly creative, energetic and results-oriented organization that produces and delivers the content Vonage needs to entice, educate, engage with and sell to customers around the world. We connect with the external marketplace through all media including print, digital and social. Our team leverages deep industry, market and customer data into actionable insights and marketing strategies. We are creative and collaborative, striving to translate how Vonage’s products and services can meet the needs of our current and future customers.
Why this role matters
The Marketing Technology team is part of the Marketing Operations group. Marketing Operations is responsible for driving the strategy and planning for the Vonage Marketing organization. We lead goal setting and performance management that drives a positive ROI for all marketing spend. We also are responsible for the MarTech architecture, all the data they produce, and the processes they enable. The
Senior Marketing Operations Technology Manager
will work closely with stakeholders across the organization to deploy technologies that drive marketing results. We are seeking a candidate that has the right mix of inquisitiveness and technical aptitude to assist our business stakeholders’ quest for enhancing the prospect and customer experience by improving alignment and enabling data-driven decisions. This role is expected to leverage technology to streamline processes, alleviate bottlenecks, provide data for meaningful insights, and optimize campaign execution every step of the way.
IF THIS SOUNDS LIKE YOU, CONTINUE READING BELOW...
What you will do
Define strategy and lead evolution of the martech stack
Work closely with stakeholders, users, and IT to define the capabilities needed in the technology stack
Define and develop overall strategy of technology stack
Monitor and evaluate martech vendor landscape to stay current on emerging capabilities
Map capabilities needed to current technology categories and vendors to determine ideal technology stack components
Manage ongoing operations of technology stack
Drive adoption of martech systems across all relevant stakeholders and users
Work closely with stakeholders to evaluate current performance of the martech stack and identify any needs and opportunities
Support internal admins and users as needed to ensure effectiveness of martech stack
Work with IT to manage and maintain integrations with core IT systems such as Salesforce and Oracle
Manage vendor relationships for contract, training, and support needs
Serve as technical lead for martech stack
Work with IT and other parties to define and implement integrations as needed
Track and document integrations between martech and core IT systems including data flows and process linkages
What you will bring
You will need experience working with the following groups
Stakeholders including marketing, sales, and business teams
IT teams including architecture, implementation, and support teams
Vendor sales and technical teams
You will need the following skills and experience
Stakeholder and user management
Project documentation creation and management including requirements documents and project plans
Technology selection and procurement
Technology implementation and integration including adoption planning
Communication and presentation skills
You will need to be familiar with some or all of the following technologies
SalesForce
Marketing automation platforms
Content management systems
Intent data
Personalization systems
Chat
Analytics
What's in it for you
In addition to providing exciting work, career advancement opportunities, and a collaborative work environment, Vonage provides competitive pay and benefits including unlimited discretionary time off and tuition reimbursement.
Note: The purpose of this profile is to provide a general summary of essential responsibilities for the position and is not meant as an exhaustive list. Assignments may differ for individuals within the same role based on business conditions, departmental need or geographic location
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Company info
Vonage Marketing LLC.
Website : http://www.vonage.com