Senior Global Campaign Manager

Profile

\u003cp\u003e\u003cstrong\u003eOur Vision \u0026amp; Mission\u003c/strong\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eFor the last 100 years, companies have operated primarily under a product-centric business model, where the goal was to make, ship, and sell more units. Today, there’s a demand to have products and services delivered on a continual, subscription basis; to upgrade and access new innovations and features constantly. This is the end of ownership and it changes everything. Our vision is “The World Subscribed” where one day every company will be a part of the Subscription Economy® (a phrase coined by our CEO, Tien Tzuo).\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eZuora’s leading, cloud-based software solution automates all subscription order-to-revenue operations in real-time for any business. Companies in any industry can launch new businesses, shift products to subscription, implement new pay-as-you-go pricing and packaging models, gain new insights into subscriber behavior, and disrupt market segments to gain competitive advantage.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cstrong\u003eTeam \u0026amp; Role\u0026nbsp;\u003c/strong\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eWe’re seeking a Senior Global Campaigns Manager to scale a best-in-class marketing function to support Zuora’s growth ambitions: to be the company to whom the world’s best companies turn to for driving the technology and business transformations necessary to win in the Subscription Economy.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eIn this role, you will \u003c/span\u003e\u003cspan style=\font-weight: 400;\\u003earchitect and lead a global integrated demand campaign plan aligned to Zuora’s product led growth strategy, driving awareness and pipeline for key targets.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cstrong\u003eWhat you’ll do \u0026amp; achieve:\u003c/strong\u003e\u003c/p\u003e
\u003cul\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eAdopt a “CMO” mindset to drive an end to end, account-based campaign strategy for targeted personas and products across Zuora’s global regions, with a north star of pipeline generated within the segment\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eEnsure the right mix of digital ads, email, sales outreach, webinars and direct mail programs through an omni-channel, full funnel approach.\u0026nbsp;\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003ePartner with marketing and company leadership to establish c\u003c/span\u003e\u003cspan style=\font-weight: 400;\\u003eampaign priorities, goals and targets established with strategic and tactical plans to deliver on those targets\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eOwn the campaign strategy and bill of materials for the global rollout across Zuora’s focus regions\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eCreate and own a campaign performance framework to forecast, measure, analyze, and report on the impact of campaign activities on pipeline, revenue, and the demand funnel\u0026nbsp;\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eLead a cross-functional team across Product Marketing, Field Marketing, Partner Marketing, Sales, Demand Gen, and Content to align around the campaign strategy and drive execution, activation, enablement, and feedback loop\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eAnalyze demand and behavioral signals to create extremely high quality leads for sales.\u0026nbsp;\u003c/span\u003e\u003c/li\u003e
\u003c/ul\u003e
\u003cp\u003e\u003cstrong\u003eWhat you’ll need to be successful:\u003c/strong\u003e\u003c/p\u003e
\u003cul\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003e5-8\u003c/span\u003e\u003cspan style=\font-weight: 400;\\u003e years of relevant marketing experience, primarily in B2B tech\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eDemonstrated success owning the strategy, framework, development and execution for global, multichannel demand generation campaigns\u0026nbsp;\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eBig picture thinking, and meticulous attention to detail – ability to quickly understand overall business objectives, create a well-aligned marketing strategy and execution plans with clearly defined metrics and KPIs.\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eStrong analytical skills, and proven track record in making data-driven decisions to continually optimize performance and determine future investments.\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eExceptional ability to lead, influence and work across organizational boundaries with a strong track record of cross-functional collaboration.\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eAbility to operate and excel at strategic as well as tactical levels. Willingness to roll up sleeves to get the job done.\u003c/span\u003e\u003c/li\u003e
\u003cli style=\font-weight: 400;\\u003e\u003cspan style=\font-weight: 400;\\u003eExcellent communication and facilitation skills, both at the executive level and with peers and cross-functional teams.\u003c/span\u003e\u003c/li\u003e
\u003c/ul\u003e
\u003cp\u003e\u0026nbsp;\u003c/p\u003e
\u003cp\u003e\u003cstrong\u003eAbout Zuora\u003c/strong\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eZuora provides the leading cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries. Powering the Subscription Economy®, the Zuora platform was designed specifically for dynamic, recurring subscription business models and acts as an intelligent subscription management hub that automates and orchestrates the entire subscription order-to-cash process, including billing and revenue recognition.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eAt Zuora, every employee is the CEO of their career and leading our mission are over 1,200 passionate and innovative ZEOs who value freedom, responsibility and accountability in equal measure because they have the capacity to make shift happen. Our culture isn’t an empty branding effort – our ZEOs love working here and it shows in our rating on\u003c/span\u003e\u003ca href=\https://www.glassdoor.com/Overview/Working-at-Zuora-EI_IE233316.11,16.htm\\u003e \u003cspan style=\font-weight: 400;\\u003eGlassdoor\u003c/span\u003e\u003c/a\u003e\u003cspan style=\font-weight: 400;\\u003e. We take it very seriously. We encourage our employees to be curious, creative, and stay focused on our shared mission of enabling our customers to be successful.\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eZuora serves more than 1,000 companies around the world, including General Motors, Komatsu, Rogers, Schneider Electric, Xplornet and Zendesk. Headquartered in Silicon Valley, Zuora also operates offices in Atlanta, Boston, Frisco, Denver, San Francisco, London, Paris, Beijing, Sydney, Chennai and Tokyo.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eAt Zuora, different perspectives, experiences and contributions matter. Everyone counts. Zuora is proud to be an equal opportunity employer committed to creating an inclusive environment for all.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003eTo learn more visit\u003c/span\u003e \u003ca href=\http://www.zuora.com\\u003e\u003cspan style=\font-weight: 400;\\u003ewww.zuora.com\u003c/span\u003e\u003c/a\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003e#LI-MC1\u003c/span\u003e\u003c/p\u003e
\u003cp\u003e\u003cspan style=\font-weight: 400;\\u003e#LI-Remote\u003c/span\u003e\u003c/p\u003e}

Company info

Zuora Inc.
Website : http://www.zuora.com