Company name
Comcast
Location
Philadelphia, PA, United States
Employment Type
Full-Time
Industry
Manager, Advertising
Posted on
Aug 23, 2022
Profile
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
Comcast is seeking a Manager of Corporate Advertising to join the Corporate Communications team. This individual will be responsible for supporting the Corporate Brand team in the development of advertising campaigns and content. The role requires the ability to work in a fast-paced environment with quickly-shifting priorities. The ideal candidate will have experience in the development and execution of marketing and content strategies and strong project management skills.
Job Description
Core Responsibilities
Build branded content campaigns to support specific brand objectives across different channels and audience in support of our overall communications plan for the corporation
Supports Associate VP, Corporate Brand Advertising in the execution of advertising campaigns from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
Manages the creative development process, working with internal stakeholders, internal resources and external agencies to develop campaigns and content
Demonstrates a thorough understanding of the advertising and marketing space and continuously develops new skills in rapidly changing trends/technologies
Provides guidance on approach within teams on projects/initiatives as needed; leads teams and projects that involve cross-functional partners as necessary
Coordinates with appropriate communications counterparts and business stakeholders on larger integrated communications plans
Demonstrates a thorough understanding of data/research and ability to apply research learnings in creative process
Partners with media and analytics teams team and agency to unc paid social media programs, and demonstrates experience in generating content for successful paid campaigns
Ensures content and campaigns are developed considering all other aspects of the industry and business with reactive plans in place
Works with various internal stakeholders and external agencies to manage creative, media, production and analytics
Evaluate the impact of advertising campaigns, working with the research and analytics team to inform future initiatives
Qualifications:
Generally requires 3-5 years of related experience within branded content, digital and advertising
Excellent written and verbal communications skills
Excellent organization skills
Agency management skills
Demonstrated ability to develop effective partnerships across the organization
Excellent analytical, quantitative, organizational and prioritization skills
Must be innovative, proactive and a strong team player
Works well under pressure and tight deadlines
Strong written and verbal communication and presentation skills
Project management of large scale initiatives
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team - make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our communities.
Disclaimer:
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an EOE/Veterans/Disabled/LGBT employer.
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other basis protected by applicable law.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
5-7 Years
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (https://jobs.comcast.com/life-at-comcast/benefits) on our careers site for more details.
Company info
Comcast
Website : http://corporate.comcast.com