Advice from Other Managers
When you are a PR practitioner, moving to a PR manager requires that you prove you are ready to take on the additional responsibilities, if you are an in-house PR person. If you are working for an agency, it can be dependent on your production more than anything. To be knowledgeable in jobs management is normally responsible for, you need to get as much advice as you can from your present superiors and those that are in PR manager jobs with other companies or agencies. Having mentors is helpful in landing manager employment in any occupational field, including PR.
Anticipate Client Needs
Learning to anticipate a client's or your company's needs and addressing them with solutions is important to be considered for any kind of manager jobs, but especially in PR jobs. Management appreciates a proactive solution and the better you understand needs, the better solution you can offer.
Understand the Internet
When it comes to PR practitioners, some are better at Internet PR than others. Since the Internet and other advanced technology are the media opportunities of the future, those that truly understand newer technology stand a better chance of PR manager employment. Don't try to bluff your way through this important PR segment.
Develop a Plan
You have to prove that you are capable of planning a PR campaign and strategy, with budget numbers, necessary personnel, and able to communicate the marketing plan effectively. Strategizing is an important part of manager employment in any industry.
Leadership Quality
To be considered for PR manager jobs, you also have to demonstrate leadership skills and show you are reliable, dependable, knowledgeable and able to execute plans successfully, within time and budget restraints.
Have Your Eyes on the Ball
One way to be considered for the manager jobs in PR or any other field is to keep your eyes and ears open for the opportunity. If an opportunity will be available for higher position jobs, management may be watching to see who has the qualities they are looking for or those that seem to have promotion in mind, as their goal.
Use Teamwork
Some of the people that are able to project themselves into manager jobs work with a team and make others look good, while never trying to take all the credit or get the attention. Often, it is important in manager employment that they instill a team philosophy to get things accomplished, and upper management will be looking for this skill.
Look At Other Companies
If you are too much of a team player, you might not see opportunities to advance because your company will think you are too valuable where you are. To advance from PR practitioner to PR manager, you may have to look at competitive companies and draw from your industry experiences.